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55 Inch LG UHD AI UA77 4k Smart TV 2025
With significant improvements to performance, faster processing from alpha 7 AI Processor Gen8 now delivers 4K picture quality with much better sharpness and depth than before.
4K Super Upscaling brings every frame to life
LG's powerful processor boosts the resolution to the original quality. Enjoy 4K Super Upscaling enhanced resolution, brightness, and clarity.
HDR10 Pro
Vibrant colours and brightness takes the screen resolution to new heights. Jump into elevated image quality with sharper contrast.
The next generation of LG AI TV
AI Voice ID
LG AI Voice ID recognizes each user's unique voice signature and offers personalized recommendations the moment you speak.
AI Search
Ask your TV anything. Built-in AI recognizes your voice and swiftly provides personalized recommendations to your requests. You can also get additional results and solutions with Microsoft Copilot.
AI Chatbot
Interact with the AI Chatbot through your AI Magic Remote and address all concerns from configuring settings to troubleshooting. AI can understand user intent and will provide immediate solutions.
AI Concierge
One short press on the AI button on your remote opens up your AI Concierge which provides customized keywords and recommendations based on your search and watching history.
AI Picture Wizard
Advanced algorithms learn your preferences by going through 1.6 billion image possibilities. Based on your selections, your TV creates a personalized picture just for you.
AI Sound Wizard
Choose the audio you like from a selection of sound clips. From 40 million parameters, AI creates a tailored sound profile tuned to your preferences.
Home Hub, the all-in-one platform for your smart home
Seamlessly manage various LG home appliances, alongside your Google Home devices and more. Experience the ultimate convenience of controlling your whole home through a single, intuitive dashboard.
Ultra Big TV
See all your favorite films, sports, and games on LG Ultra Big TV. Dive into high resolution on a super-scale screen.
Slim Design
Add a modern touch with a sleek design that blends into your space gracefully.
Stream a variety of content. Free.
LG's exclusive streaming service, LG Channels, puts a wide selection of live and on-demand channels at your fingertips for free.
Cost-free. Contract-free. Cable-free.
All you need to do is tune in and start watching without worrying about hidden costs or installing a set-top box.
Gaming Portal turns your TV into the ultimate gaming hub
Play thousands of games directly on your LG TV with access to GeForce NOW, Amazon Luna, Blacknut, Boosteroid and now Xbox app! Enjoy a wide variety of gaming experiences—from AAA titles with gamepad to casual games playable with your remote.
Powerful Gameplay
Experience peak gaming with VRR. Get your game on without lag hindering your performance.
Ambient FILMMAKER MODE
Experience cinema as the director intended with FILMMAKER MODE with Ambient Light Compensation that adapts to surroundings and keeps visuals as close as possible to its original form.
LG
LG UHD AI 55UA7700PUB TV 55" 4K Ultra HD Smart TV Wi-Fi Black
Part number:
55UA7700PUB
$314.72
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Key Features
- Breathtaking colour and detail with 4K HDR10 Pro
- 4K picture quality, upscaled visual and surround sound from the alpha 7 4K AI Processor Gen8
- Enjoy 4K Super Upscaling enhanced resolution, brightness, and clarity
- High resolution on a massive Ultra Big TV screen
Description
Meet the powerful and smart alpha 7 AI Processor Gen8With significant improvements to performance, faster processing from alpha 7 AI Processor Gen8 now delivers 4K picture quality with much better sharpness and depth than before.
4K Super Upscaling brings every frame to life
LG's powerful processor boosts the resolution to the original quality. Enjoy 4K Super Upscaling enhanced resolution, brightness, and clarity.
HDR10 Pro
Vibrant colours and brightness takes the screen resolution to new heights. Jump into elevated image quality with sharper contrast.
The next generation of LG AI TV
AI Voice ID
LG AI Voice ID recognizes each user's unique voice signature and offers personalized recommendations the moment you speak.
AI Search
Ask your TV anything. Built-in AI recognizes your voice and swiftly provides personalized recommendations to your requests. You can also get additional results and solutions with Microsoft Copilot.
AI Chatbot
Interact with the AI Chatbot through your AI Magic Remote and address all concerns from configuring settings to troubleshooting. AI can understand user intent and will provide immediate solutions.
AI Concierge
One short press on the AI button on your remote opens up your AI Concierge which provides customized keywords and recommendations based on your search and watching history.
AI Picture Wizard
Advanced algorithms learn your preferences by going through 1.6 billion image possibilities. Based on your selections, your TV creates a personalized picture just for you.
AI Sound Wizard
Choose the audio you like from a selection of sound clips. From 40 million parameters, AI creates a tailored sound profile tuned to your preferences.
Home Hub, the all-in-one platform for your smart home
Seamlessly manage various LG home appliances, alongside your Google Home devices and more. Experience the ultimate convenience of controlling your whole home through a single, intuitive dashboard.
Ultra Big TV
See all your favorite films, sports, and games on LG Ultra Big TV. Dive into high resolution on a super-scale screen.
Slim Design
Add a modern touch with a sleek design that blends into your space gracefully.
Stream a variety of content. Free.
LG's exclusive streaming service, LG Channels, puts a wide selection of live and on-demand channels at your fingertips for free.
Cost-free. Contract-free. Cable-free.
All you need to do is tune in and start watching without worrying about hidden costs or installing a set-top box.
Gaming Portal turns your TV into the ultimate gaming hub
Play thousands of games directly on your LG TV with access to GeForce NOW, Amazon Luna, Blacknut, Boosteroid and now Xbox app! Enjoy a wide variety of gaming experiences—from AAA titles with gamepad to casual games playable with your remote.
Powerful Gameplay
Experience peak gaming with VRR. Get your game on without lag hindering your performance.
Ambient FILMMAKER MODE
Experience cinema as the director intended with FILMMAKER MODE with Ambient Light Compensation that adapts to surroundings and keeps visuals as close as possible to its original form.
Specifications
| Display | |
|---|---|
| Display technology | QLED |
| LED backlight | Yes |
| Screen shape | Flat |
| HD type | 4K Ultra HD |
| Display resolution | 3840 x 2160 pixels |
| Display diagonal | 55" |
| LED backlighting type | Direct-LED |
| Motion interpolation technology | XR OLED Motion |
| Native aspect ratio | 16:9 |
| Native refresh rate | 60 Hz |
| TV tuner | |
| Tuner type | Analog & digital |
| Digital signal format system | ATSC, QAM |
| Smart TV | |
| Operating system installed | WebOS |
| Operating system version | 25 |
| Google applications | Google Cast |
| Video apps | Amazon Prime Video, Apple TV, Disney+, HBO Max, Netflix, YouTube |
| Sports apps | Sports Alerts |
| Smart TV | Yes |
| Apple AirPlay 2 support | Yes |
| Universal guide | Yes |
| Audio | |
| Number of speakers | 2 |
| Audio output channels | 2.0 channels |
| RMS rated power | 20 W |
| Sound modes | AI Sound Pro, Clear Voice Pro |
| Enhanced Audio Return Channel (eARC) | Yes |
| Speaker direction | Down firing |
| TV Sound Mode Share | Yes |
| Network | |
| Web browser | Yes |
| Bluetooth version | 5.1 |
| Ethernet LAN | Yes |
| Wi-Fi | Yes |
| Wi-Fi standards | Wi-Fi 5 (802.11ac) |
| Bluetooth | Yes |
| Design | |
| VESA mounting | Yes |
| Product colour | Black |
| Introduction year | 2025 |
| Performance | |
| High Dynamic Range (HDR) supported | Yes |
| 4K Ultra HD upscaling | Yes |
| Audio formats supported | AAC, AC3, AC4, EAC3, HE-AAC, MP2, MP3, PCM, WMA, apt-X |
| High Dynamic Range (HDR) technology | Dynamic Tone Mapping, Filmmaker Mode, High Dynamic Range 10 (HDR10), High Dynamic Range 10 Pro (HDR10 Pro), Hybrid Log-Gamma (HLG) |
| Game features | Auto Low Latency Mode (ALLM), Game Optimizer, HGiG, Variable Refresh Rate (VRR) |
| Multi View | Yes |
| Picture processor | α7 Gen8 AI Processor 4K |
| Ports & interfaces | |
| HDMI ports quantity | 3 |
| PC in (D-Sub) | No |
| USB 2.0 ports quantity | 2 |
| Digital audio optical out | 1 |
| Ethernet LAN (RJ-45) ports | 1 |
| Consumer Electronics Control (CEC) | SimpLink |
| RF input | 1 |
| Enhanced Audio Return Channel (eARC) | Yes |
| Ergonomics | |
| VESA mounting | Yes |
| Power | |
| AC input frequency | 50/60 Hz |
| AC input voltage | 120 V |
| Power consumption (max) | 136 W |
| Power consumption (standby) | 0.5 W |
| Technical details | |
| Google applications | Google Cast |
| LED backlight | Yes |
| RF input | 1 |
| Weight (with stand) | 23.1 lbs (10.5 kg) |
| Brand-specific features | |
| LG technologies (AV/TV) | AI Acoustic Tuning, LG Sound Sync, Magic Remote Control, ThinQ™, WOW Orchestra |
| Weight & dimensions | |
| Width (without stand) | 8.9" (226 mm) |
| Height (without stand) | 28" (711 mm) |
| Depth (without stand) | 2.35" (59.8 mm) |
| Weight (without stand) | 22.7 lbs (10.3 kg) |
| Package width | 54.3" (1379.2 mm) |
| Package depth | 4.6" (116.8 mm) |
| Package height | 32.7" (830.6 mm) |
| Width (with stand) | 8.9" (226 mm) |
| Height (with stand) | 30.2" (766 mm) |
| Depth (with stand) | 10.8" (275 mm) |
| Package weight | 32.4 lbs (14.7 kg) |
| Stand width | 43.5" (110.5 cm) |
| Weight (with stand) | 23.1 lbs (10.5 kg) |
| Packaging data | |
| Package type | Box |
| Package width | 54.3" (1379.2 mm) |
| Package depth | 4.6" (116.8 mm) |
| Package height | 32.7" (830.6 mm) |
| Remote control included | Yes |
| Desktop stand | Yes |
| Cables included | AC |
| Package weight | 32.4 lbs (14.7 kg) |
| Packaging content | |
| Remote control included | Yes |
| Desktop stand | Yes |
| Cables included | AC |
| Other features | |
| Google applications | Google Cast |
| Sports apps | Sports Alerts |
| Weight (without stand) | 22.7 lbs (10.3 kg) |
| Package type | Box |
| Bluetooth version | 5.1 |
| Audio output channels | 2.0 channels |
| AC input voltage | 120 V |
| Stand width | 43.5" (110.5 cm) |
| Picture mode | 9 modes |
| Enhanced Audio Return Channel (eARC) | Yes |